Media.net is a contextual advertising network. On August 21, 2016, Miteno Communication Technology (also known as Shuzhi.AI), a Chinese consortium, acquired Media.net for US$900 million.[1][2]
The company has over 800 employees across North America, Asia, and Europe. It has its headquarters in New York and its global headquarters in Dubai.[3]
History
Media.net was founded in 2010 by Indian entrepreneur Divyank Turakhia.[4] In its early years, the company partnered with Yahoo! and the Bing search network to provide contextual advertising services for web publishers.[5] By the mid-2010s, Media.net had grown into a major player in the contextual advertising space, with offices and staff across North America, Asia, and the Middle East.[6]
In 15 October 2018, Divyank Turakhia moved into an advisory role, and Vaibhav Arya became the CEO of Media.net.[7] Furthermore, in June 2020, Media.net became a member of the IAB Tech Lab Board of Directors, and its Senior Vice President of Business Operations, Karan Dalal, joined the board. This reflects the company’s role in industry standardizaion and global advertising technology
External links
References
- Monty Munford. Chinese Consortium Acquires Media.Net For $900 Million in 3rd Largest Ever AdTech Deal Forbes, 22 August 2016, retrieved 11 November 2025^
- John Mannes. Media.net acquired for $900M in mega ad-tech deal TechCrunch, 22 August 2016, retrieved 11 November 2025^
- Media.net Review: Factsheet, Overview, Pros and Cons